About Reinvention

Reinvention is astonishingly simple, yet you may never have heard of it. Before COVID-19, there were still professions that experienced little change, especially if market circumstances worked for them. Up until the dawn of the 21st century, at least in western, industrialized countries, life has been relatively stable for a majority of professions. Each generation counted on the fact that their children would do better; you could start a career in your 20s and retire in your 60s without much change.

Despite the fact that the latest organizational research by the Boston Consulting Group tells us that over 75% of change efforts in organizations are doomed to fail, the amount of change that the world has experienced in the past twenty years has increasingly sped up at a rate unprecedented in human history.

Then in 2020, COVID-19 hit.

The impact that COVID-19 had on the planet was the same as the impact that iceberg had on the Titanic. In the blink of an eye, everything we thought we knew was changed—or had disappeared.

That’s why Reinvention is the game-changer we need right now: COVID-19 has made it a requirement if we want to thrive.

Reinvention is a Process

Reinvention is the process of accepting and working with change—because change is a constant throughout nature. Think about it: our life depends on the changes in our heartbeat with every breath we take. (Without it, we die; no changes in our heartbeat mean that we “flatline.”)

In a world that runs on timetables and technology, it can be easy to forget that change is as natural as the seasons and the tides—and our breath. The understanding that change is intrinsic to life lies at the core of the Reinvention process: Anticipate Change + Design Change + Implement Change. The shift that occurs when you are counting on change is that you are ready for it, instead of surprised by it. Your readiness allows you—and your team—to remain resilient in the face of unrelenting change.

Reinvention has a Purpose

The simplest way to understand its purpose is to consider this quote from Richard Bach: “What the caterpillar calls the end of the world, the master calls a butterfly.” Both the former and the latter are perspectives.

Reinvention gives you a choice of perspective because its purpose is to help you to thrive today as well as thrive tomorrow.

Reinvention has an Approach

The three elements of the Reinvention Approach are:

  1. Mindset: what you believe to be true, which filters how you see, hear and experience everything you encounter
  2. Culture: the way things are done—in an organization, community, family or relationship
  3. Systems: a structured set of principles, processes and procedures for getting things done

This Approach aligns perfectly with the work I’ve done for the past three decades. Focused on creating a powerfully positive mindset in my own life has allowed me to successfully teach my clients how to do it for themselves. Our work together has allowed them to update the cultures of their organizations, communities, families and relationships with sustainable systems that support them in forging ahead faster in any context they choose.

As a result, we have found that your mindset is the secret to every one of your results. We have demonstrated the idea that “Change your mindset = Change your results.”

There’s a reason why building a Reinvention Mindset is such a game-changer. It allows you to:

  • Anticipate, design and implement change easily and organically
  • Thrive today and thrive tomorrow
  • Reinvent your culture—whether it’s in your organization, community, family or relationship
  • Find, update—or create—the systems with which you can most successfully maneuver through life.

As a Certified Reinvention Practitioner, my focus is on bringing this Reinvention Approach to my clients, in the form of Simple Shifts to Forge Ahead Faster those cutting-edge toolsets and skillsets that support the personal work of leadership that we do together.

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